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Bingo! >> Careerlink.vn >> Marketing Executive Ngày đăng: 28.06.10
*Công việc đã hết hạn
SƠ LƯỢC VỀ CÔNG TY
Viet Thai International (Highlands Coffee)
http://www.vticareer.com/
http://www.vticareer.com/
Sơ lược về công ty:
Viet Thai International JSC (VTI) was established in 1998 and today has grown to one of the largest consumer marketing and multi-unit retail operators in Vietnam.
The Company’s vision is to play a significant part in improving the quality of life for Vietnam’s rising middle class.
Over the past decade, VTI has been instrumental in shaping the country’s modern retail and branding environment. This is through a portfolio of Company-owned brands such as Highlands Coffee, Meet & Eat Food Courts, Bounce Night Club and 1911 Restaurant at the Hanoi Opera House. Additionally, VTI represents leading international brands including Hard Rock Cafe, Emporio Armani, Swarovski, La Vie en Rose, Nike, Debenhams Department Store (Britain’s favourite), ALDO Shoes & Accessories, Coors Light beer and Grey Global Group (advertising).
The Company’s vision is to play a significant part in improving the quality of life for Vietnam’s rising middle class.
Over the past decade, VTI has been instrumental in shaping the country’s modern retail and branding environment. This is through a portfolio of Company-owned brands such as Highlands Coffee, Meet & Eat Food Courts, Bounce Night Club and 1911 Restaurant at the Hanoi Opera House. Additionally, VTI represents leading international brands including Hard Rock Cafe, Emporio Armani, Swarovski, La Vie en Rose, Nike, Debenhams Department Store (Britain’s favourite), ALDO Shoes & Accessories, Coors Light beer and Grey Global Group (advertising).
Quy mô công ty:
CHI TIẾT CÔNG VIỆC
Chức danh:
Marketing Executive
Mô tả công việc:
- Assist the Brand Marketing Manager in the planning and implementation of projects; prepare materials for presentations and meetings. Including efficient follow-ups on work in progress.
- Coordinate with Trade MKT team (4D), study and follow well guidelines from Corporate as well as updated available product/ information on market for bench-match to develop a logically and excellent rool out/ launch plan and lead on new beers/ alcohol products.
- Develop, conduct and produce report of the market research on beer and relevant products to understand consumer insight, market trends and competitive brand and products.
- Follow up and manage well project with Studio, production, Purchasing & Logistic for art work, mock up, sample and final product, including legal approval.
- Do sourcing and costing all materials for new product launching with a minimize cost and maximize margin which work well in each channel/ key account distribute product.
- Contact, update with Agencies and report on market competitive in terms of new product launching, packaging, pricing as well as consumer purchase behavior (Advertising items: TVC, Newspaper, Magazine)
- Coordinate with Trade MKT team (4D), study and follow well guidelines from Corporate as well as updated available product/ information on market for bench-match to develop a logically and excellent rool out/ launch plan and lead on new beers/ alcohol products.
- Develop, conduct and produce report of the market research on beer and relevant products to understand consumer insight, market trends and competitive brand and products.
- Follow up and manage well project with Studio, production, Purchasing & Logistic for art work, mock up, sample and final product, including legal approval.
- Do sourcing and costing all materials for new product launching with a minimize cost and maximize margin which work well in each channel/ key account distribute product.
- Contact, update with Agencies and report on market competitive in terms of new product launching, packaging, pricing as well as consumer purchase behavior (Advertising items: TVC, Newspaper, Magazine)
Yêu cầu công việc
Yêu cầu chung
Required experience:2 Năm
Cấp bậc tối thiểu:Chuyên viên
Bằng cấp tối thiểu:Đại học
Kỹ năng
Kỹ năng bắt buộc:
- Understanding the consumer, the trade, the competitive dynamic of business and the ability to exploit opportunities to grow revenue.
- The ability to access market information, clients’ briefs, strategic input from other departments and use effectively as input for the development of effective communication recommendations / programs.
- Beer/ Alcohol experiences is an advantages.
- The ability to access market information, clients’ briefs, strategic input from other departments and use effectively as input for the development of effective communication recommendations / programs.
- Beer/ Alcohol experiences is an advantages.
THÔNG TIN LIÊN HỆ
Tên công ty:
Viet Thai International (Highlands Coffee)
Địa chỉ công ty:
135/37/50 Nguyen Huu Canh, Ward 22, Binh Thanh Dist , Hồ Chí Minh , Viet Nam
Người liên hệ:
Thanh Thuy
Điện thoại:
35127355
Email:
Nhận hồ sơ:
